Ubrelvy

THE BRIEF: One thing every migraine sufferer knows, once migraine pain starts, you’re f*cked. We needed to let them know there's finally something to take anytime, anywhere migraine strikes.

THE SOLUTION: Migraine pain can throw anyone off their game. Even the GOAT. We showed how Serena Williams, a real-life migraine sufferer, can’t afford to have migraines stop her life on or off the court. UBRELVY helps her show up for herself. her fans, and her daughter Olympia

THE RESULTS: in it's launch year, UBRELVY became the #1 migraine prescription, 160,000 patients chose UBRELVY in the first 6 months. In 2020, 33,000 HCPs prescribed UBRELVY with 400K+ prescriptions And patients called it “The Serena Pill”